Pricing

Pricing

Formwork is a tool that works like a team — a secretary who runs intake, five operators who pressure-test your idea in one conversation, and four advisors who stay with you while you build. If this is your first time here, the How It Works page → walks through exactly what happens in a session.

Honest counsel costs something. Less than hiring a consulting firm, more than software that flatters you. Here’s what each path actually buys.

Path A · One-time

Try a validation

$9.99 CAD

One Council session. Yours to keep.

Bring an idea to Nathan and the Council. Receive an honest verdict with conditions. Walk away with a Briefing that documents what was decided. Path A is the one-time entry — no subscription, no ongoing commitment.

Begin a validation
Subscription · Ongoing

Work with the team

From $29 CAD / mo

Ongoing access to the full team.

Move beyond validation into working with the team over time. The Council on demand, all advisors on retainer, Briefings that accumulate, memory that compounds.

Choose a tier

Subscription tiers

Every tier includes the full team and unlimited businesses — each new idea gets its own Council. What changes is capacity: how much work the team can do for you each month.

 
Light
$29
CAD / month

For founders working with the team on one business at a time, with room to bring others as they come.

  • The full team — Nathan, the Council, and all four advisors
  • Unlimited businesses; each gets its own Council validation
  • Honest Council validations on demand, scored across the 0–100 range
  • Re-evaluation Councils you can reconvene as a business evolves
  • Persistent memory across every session, business, and advisor
  • Search across every business and every advisor chat
  • Briefings filed at session end, preserved indefinitely, exportable as PDFs
  • Monthly capacity for regular sessions — room to explore or focus on one business
  • Room for the documents you’ll bring to the team
Subscribe to Light
Most founders choose this
Standard
$59
CAD / month

For most founders building actively. Substantial daily capacity, with multiple businesses in motion.

  • Everything in Light, plus:
  • Substantial daily capacity — more sessions, more businesses in motion at once
  • More room for the documents you upload
Subscribe to Standard
 
Active
$119
CAD / month

For founders building intensively, with the team woven into daily work.

  • Everything in Standard, plus:
  • Deep capacity for daily engagement
Subscribe to Active
 
Heavy
$199
CAD / month

For founders running Formwork as their operating system for serious work.

  • Everything in Active, plus:
  • Capacity well beyond what most founders will use
Subscribe to Heavy

What compounds.

A subscription isn’t just access to the team this month. It’s a relationship that deepens with every session — and a record that’s yours to keep.

Month 1

  • Council validation complete
  • First sessions with advisors
  • Initial Briefings filed
  • Team beginning to know your business

Month 3

  • Sessions accumulating across the team
  • Multiple Briefings preserved
  • Conditions tracked and partially cleared
  • Search across your work becoming useful

Month 6

  • Substantial session history across the team
  • Briefings panel showing the arc of your decisions
  • Accumulated knowledge of your customers, market, and economics
  • Conditions cleared; new ones tracked as the business evolves

Month 12

  • Comprehensive documentation of your first year building
  • Search across every business you’ve brought to the team
  • A working memory no consultant relationship can match
  • The team’s understanding of your business is genuinely deep

This is what subscribers have that one-time buyers don’t, and what no AI report can match.

Questions about pricing or how Formwork works? See our Contact page →

Your time is the only thing this product serves. The pricing reflects that.